As the saying goes, “Move fast and break things.” Startups must move quickly to survive. But in the race to build an app, raise funds, or launch a campaign, brand often gets pulled apart, leading to inconsistency and confusion.

I can help you navigate these challenges, ensuring a cohesive brand experience that scales with your business.

• Brand creation: visual identity and tone of voice

• Rebrands and brand evolutions

• Consistency across design, messaging, and customer touchpoints

From pitch decks to multichannel campaigns, I bring strategic clarity that drives creative and brand impact. My experience spans branding, design, UX/UI, art direction, copy, print, video, and on-set direction, delivering a consistent, high-quality brand presence.

• Creative oversight across brand channels

• Messaging, storytelling, and positioning for growth

• Leading, mentoring, and collaborating with creative teams

I help connect creative thinking with business outcomes. Working closely with marketing and comms teams, I develop solutions that land emotionally and perform commercially—ensuring your message is consistent and effective across every channel.

• Experience across in-house, agency, and founder-led teams

• Campaign development, team facilitation, and brainstorming

• 30+ years working on global brands in top-tier agencies

I’ve built a tech business from scratch, helped raised money, hired teams, and worn every hat going. I understand what founders need: clarity, pace, and someone who can plug in and make a difference.

I bring a practical, strategic lens to creative challenges, helping unlock momentum and avoid costly missteps.

• Co-founder of a regulated UK bank; grew from 2 to over 280

• Fundraising support: investor decks, storytelling, brand vision

• First-hand understanding of founder needs across brand, marketing, and hiring